The Guild of Photographers is the leading trade organisation in the UK for professional photographers. The Guild also uses MediaFiler to manage their monthly photographic contest.
Tough photographic contest
The Guild’s annual photographic contest is recognised as one of the toughest photographic membership contests. Every month members submit images hoping to gain a Platinum, Gold, Silver or Bronze Bar (Award). Platinum has never been awarded and in 2014 less than 50 images achieved Gold status out of over 10,000 entries.
Guild Director, Steve Thirsk said “Each year our members strive towards higher standards. For the winners there is publicity with local and national press coverage. The Guild sets the ‘Bar’ very high. Clients using an award winning Guild photographer will be assured of outstanding professional photography and our members gain a commercial advantage.”
Go The Guild’s website to see all the winning entries: http://photoguild.co.uk/2014-awards
The added value of MediaFiler Digital Asset Management
The Guild uses MediaFiler to manage the monthly contest from start to finish: Registrations, uploading of entries, contestant’s selection of category and submission to the overall Photographer of the Year (POTY) contest. MediaFiler even manages the automated cut-off deadline at midnight on the last day of each month.
Images are then reviewed by The Guild to check they are honest, legal and decent, and then MediaFiler automatically places them in their correct category sections. The judges log in and add their score online. Judges can review online or download to review offline when necessary. On the 21st of each month, members can log into their personal page on MediaFiler and see how they scored that month. MediaFiler places a Gold, Silver or Bronze icon next to the images and highlights if the entry was in the POTY contest, whilst allowing members to view feedback and request further advice.
“Using MediaFiler has drastically reduced the number of days we have had to spend administering the contest, so we now have more time to spend on supporting and promoting our members.” said Marketing Manager Laura Holdcroft. “Registration and submissions are now instant 24/7 and as each member has their own ‘folder’ within MediaFiler they can log in anytime and see how they are doing throughout the year. Running the photographic contest has become much easier with MediaFiler” added Laura.
Want to run your own photographic contest?
The Engineering Employers Federation, The International Association of Fire Investigators and Dutch newspapers all use MediaFiler to manage their photographic competitions. If you want a trouble free solution to running a photographic contest … we have the answer.